Flow is the invisible thread that holds technical communication together. Readers will forgive typos, imperfect graphics, or even rough grammar… if the content flows. The challenge isn’t just writing sentences, it’s turning ideas into a narrative. Whether you’re troubleshooting a system, proposing a design change, or explaining a protocol, adopting a problem–solution framework and narrative arc transforms your work from an information dump into a story people can follow.

A BROADcast for Manufacturers Episode 87 underscores the uphill climb for women in heavy equipment.  Even though women accounted for roughly nine percent of the construction workforce in 2017 , 72 percent of them were in sales, office or management roles while only 24.6 percent worked on the shop floor .  In heavy‑equipment operations women held just 2.3 percent of “operating engineer” roles in 2016 .  Through stories from pioneers and details about the Women in Equipment Conference, the episode shows how mentorship, networking and visible leadership can bring more women into the industry.

The Ken Cook Can Cook Cookbook takes the structure of a technical manual and flips it into a playful, recipe-driven experience. Built with Keystatic, an open-source tool for digital manuals, the cookbook shows how structured documentation can be both functional and fun. It’s a lighthearted example of how technical communication principles… clarity, consistency, and safety can apply just as easily to chocolate cake as to complex machinery.

Our first stop, AEM’s Utility Expo in Louisville, Kentucky. We’ll be hitting the show floor, showcasing new equipment, and sitting down with leading companies